Discovery Communications today announced that it has signed a new multi-year deal with TNA to bring Impact Wrestling to Destination America started in January 2015.
“Our partnership in this uniquely entertaining franchise with TNA IMPACT WRESTLING provides a significant addition to Destination America’s programming strategy,” said Henry Schleiff, Group President of Destination America, Investigation Discovery, American Heroes Channel, Discovery Fit & Health and Discovery Family Channel. “The enduring, cross-generational enthusiasm of pro wrestling is felt by millions of fans around the country, from coast-to-coast and throughout the heartland. We are delighted to bring this beloved American pastime to the one and only network dedicated to celebrating the unique spirit of the U.S., Destination America.”
Mark Etkind, General Manager of Destination America called TNA “the best of all-American entertainment,” saying that the partnership is a perfect fit for their DNA. “Wrestling has created a fiercely loyal, passionate and widespread fan base, and we look forward to being part of the TNA family.”
TNA President Dixie Carter said, “We are very excited about Destination America being the new network for IMPACT WRESTLING and the partnership with Discovery Communications both domestically and across the globe. Their commitment to promote and grow our brand in innovative and compelling ways was instrumental in knowing we had found the right home.”
Carter added that TNA and Discovery will create an experience that takes fans on a new journey that will push the envelope of technology, including where they take their cameras, going deeper into our superstars’ lives and showing the reality of what it takes to create a weekly professional wrestling show.
